PipFarm is moving to capture a larger share of the international retail trading market with the introduction of multi-currency accounts. The platform now allows clients to hold and trade in U.S. Dollars (USD), Euros (EUR) and British Pounds (GBP).
By enabling deposits and trading in a trader’s home currency, PipFarm aims to remove the hidden costs and complexity of currency conversion. The company positions this as a transparency measure, stating the service comes with “no FX tricks.”
This strategic rollout also standardizes the platform’s entry cost across different regions. The firm’s advertised trading model, which allows an initial deposit of $490, €490 or £490 to control positions up to 100,000 units of currency, is now equally accessible in these three major currencies.
The expansion signals PipFarm’s intent to compete more aggressively for traders in key European markets. The confirmed future launch of Japanese Yen (JPY) accounts suggests a broader strategy to grow its footprint in the Asia-Pacific region as well.
Recently, PipFarm scrapped its 90% rule after consistent feedback from its trader community. Originally, the rule was intended to prevent traders from clearing challenges with just one or two outsized trades, encouraging instead a track record of consistent performance that demonstrated discipline and risk management.
However, many viewed it as an unnecessary restriction. The firm explained that removing the rule is part of its effort to simplify and clarify the path for traders pursuing funded accounts.
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